Art Direction. E-commerce Design & UX. Video. Photography.
Frank Studio was in charge of the art direction and UX design for the new LN-CC.com, translating the multi-brand concept store values into a simple and sleek online shopping experience.
Photography for homepage banner
Mini clip – Saint Laurent
Art direction & photography – Stella McCartney
LN-CC is a progressive, innovative and conscious retail concept. Existing in both a physical store space, housed within an art based installation, LN-CC presents its own individual interpretation of luxury, redefining the perception of modern retailing in a personally curated and considered way.